How useful are SEO blogs?
SEO Blogs for Business & Self-Employed | photo by pixabay
When are SEO blogs a useful marketing tool? Medium-sized and large companies can reach their target group directly and bind them to the company by maintaining an SEO blog. However, the prerequisite is to know the topics of the target group exactly and to pick them up in SEO optimized content. Then the blog also benefits the search engine marketing and improves the website ranking.
Why are SEO blogs good at ranking medium & large websites?
If you want to sell products online, you have to rely on customers searching for the relevant things and using the "right" keywords to be found online in the first place. In addition, companies today can hardly do without paid ads in Google Adwords, which can quickly go into the money due to the bidding system, especially with strong competition. An absolute sensible addition is es, with the help of an SEO blog to improve the organic website ranking and to be found for a variety of keywords. How can this be realized?
First of all, you need to research the related terms and topics around your products. With profit tools from the SEO field this works smoothly. You can use them to research the number of monthly searches for each term and find out the related terms through wdf*idf tools. Then es just goes to package those keywords into content that is engaging and captivating.
An SEO blog should also technically meet Search Engine Marketing standards. This includes great performance, responsiveness and around 200 other criteria. If you are not sure how to realize functioning Search Engine Marketing, take the help of a competent agency. We are here to help you, feel free to contact us.
What topics does your target audience expect to see in SEO blogs?
The magic word used to describe good content is added value. What interests the target group, which topics do they deal with voluntarily and intensively, and which long-tail keywords do they use to search for these topics? In order to find this out, all topics related to one's own products should be examined. The advantage of an SEO blog lies in the fact that it offers more diverse possibilities for organically effective search engine marketing than, for example, a store, because with its help you can bind the target group to you by appearing as an expert. Relevance significantly improves the website ranking, and the design of the SEO blog should always be closely aligned with the store design.
Best Content Marketing Examples April 2017 for SEO Blogs | https://youtu.be/91-Rz_vELjg
Possible topics are easy to find, because es gives questions for each product:
- How to use this technical device?
- How else can I use this product?
- With what accessories can I combine this garment?
- How do you achieve great makeup with these products?
Content is much more than text, by the way: Use images and shoot videos! This way you reach your target group better and ensure, for example, through the integration of videos for a longer stay on the blog.
What makes a good SEO blog?
The secret of a good SEO blog is the added value of its content. It regularly offers new information and is prepared in an exciting way. Thus, search engine marketing succeeds as if by itself and the website ranking improves, which means more visitors.